Minimise data preparation.
Maximise decision making.
GET MORE FROM YOUR DATA
MARKETING & SALES ANALYTICS
Head of Marketing
Get the complete picture from across all channels utilising all relevant data to fully understand how your marketing campaigns are performing.
Analyse campaign effectiveness, understand what is working and what isn’t. Adapt and develop campaigns on demand based on real-time intelligence.
Head of Sales
Receive immediate notification of unexpected variances in sales campaign performance metrics and be automatically directed to the underlying causes.
Get back time to focus on tasks that drive business value and support effective right time decision making across the enterprise.
Latest White Paper:
Time to stop sending
your analysts down the mine
A recent survey found that data scientists spend around 80% of their time on data preparation, and only 20% actually sifting through it, identifying trends, and building up business-driving insights. With excessive emphasis on preparing data, your analysts’ powerful analytical abilities are wasted and their morale can plummet, affecting the whole company.
This white paper examines real, easy-to-implement solutions to use your analysts’ time better, and explores the status quo in data.