Minimise data preparation.
Maximise decision making.
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MARKETING & SALES ANALYTICS
Head of Marketing
Get the complete picture from across all channels utilising all relevant data to fully understand how your marketing campaigns are performing.
Analyse campaign effectiveness, understand what is working and what isn’t. Adapt and develop campaigns on demand based on real-time intelligence.
Head of Sales
Receive immediate notification of unexpected variances in sales campaign performance metrics and be automatically directed to the underlying causes.
Get back time to focus on tasks that drive business value and support effective right time decision making across the enterprise.
The marketing role is changing and the reliance on data and the importance of understanding and adopting Next Generation solutions like AVORA was key to O2’s leadership and success going forward.
Our decision to choose AVORA was based on their ability to demonstrate a rapid ROI unlike other vendors we had considered. This decision was very quickly reinforced when they demonstrated their approach to data modelling would remove months of data preparation effort needed by us and generated valuable insight in just a few hours.
How to apply AI to your data
Hear Manjit Johal, CTO and Co-Founder at AVORA and Kevin McGinley, Field CTO at Snowflake, discuss the emerging analytics trends and capabilities you should be considering and the critical factors to successfully implement and realise the significant benefits.