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About2019-10-28T15:31:02+00:00

Our Mission & Purpose

Our mission is to help everyone work smarter. By removing unnecessary boundaries and giving everyone access to insights, we help people accelerate decision making and drive positive change, every day.

Our purpose is to accelerate the efficiency and execution of actionable data, process and AI to empower people.

By giving everyone easy and equal data access, intelligence and foresight at speed and scale, customers gain a higher level of organisational performance.

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Our Story

Avora is a next generation end-to-end augmented analytics and enterprise BI solution with integrated AI and machine learning.  Our mission is to help everyone work smarter. We can help you radically transform from data and decision paralysis to powerful continuous insight and business value.

Traditionally BI and data analytics solutions are expensive to deploy, restricted in use and difficult to build. And they still don’t tell you why things are happening, what is about to happen, or what you can do about it!  Avora was born to change all of that.

We provide revolutionary augmented analytics as-a-service for the enterprise. We make analytics and insight so fast, reliable and easy to use that every business user is now an empowered virtual data analyst. We give everyone access to insights, we help people accelerate decision making and drive positive change, everyday.

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“Avora was borne from frustration running my other businesses. Traditional analytics only tell you what’s happened, not why and where to focus. It makes no sense that 80% of the heavy lifting to normalise different data types and run reports is done by data analysts. It’s inefficient, unnecessary and impairs growth.  There aren’t enough data analysts and scientists to manage all company queries. A different approach was needed for more people to make accurate and continuous, data-informed decisions every day.”

Ricky Thomas, CEO & Founder of Avora

Values

Avora Values Visionary

Visionary

We’re a next generation analytics and intelligence solution, transforming expectations. And we like to co-innovate to empower you to solve not just today’s challenges but realise tomorrow’s goals and ambitions.

Avora Values United

United

We believe in better together. United as a company behind an end-to-end solution that unites teams around a trusted single source of truth, we collaborate and stand shoulder to shoulder with you and your partners to achieve your objectives.

Avora Values Boundless

Boundless

There are unlimited possibilities for the impact and value from insight only Avora can reveal. We consciously set no limitation on licenses or seats, in order that all your teams, functions and partners can access and share insights.

Avora Values Authentic

Authentic

We are honest with ourselves and everyone we work with. We prefer to be human beings! Customers need reliable, accurate data and insights to make decisions and we give complete transparency of data quality, connectivity and speed.

Avora Values Velocity

Velocity

Business is fast paced. You need to understand and make good decisions quickly and continuously to maintain your competitive edge. We work together with you to speed up data integration, access, time-to-insight and decision making.

Avora Values Purposeful

Purposeful

Our purpose is to put data analysis and insight to meaningful use and at the heart of business. In doing so, we will help you positively impact your growth, performance and organisational vision and responsibility.

Leadership

Ricky Thomas Square Background

Ricky Thomas

CEO & Founder

Ricky Thomas

CEO & Founder

Ricky is a serial entrepreneur with a strong track record of recognising disruptive opportunities. He started Avora due to frustration with existing analytics platforms. Previously, Ricky was CTO at IG Group before building and selling a number of business across Europe.

Manjit Johal Square Background

Manjit Johal

CTO & Co-Founder

Manjit Johal

CTO & Co-Founder

Manjit drives Avora’s overall technology vision. He has 17 years’ experience as a software developer, leading and developing projects with budgets in the tens of millions, across an array of industries, such as Retail/eCommerce, Defence, Telecoms, Media and Finance.

Roger Lovegrove Square Background

Roger Lovegrove

CFO

Roger Lovegrove

CFO

Roger is an experienced CFO with extensive experience in building fast-growing B2B SaaS businesses. Roger has held senior financial and general management roles at BrightPearl, Lumi Technologies, OnApp and Global 360.

Tessema Tesfachew Square Background

Tessema Tesfachew

Head of Product

Tessema Tesfachew

Head of Product

Tessema leads Avora’s product strategy and roadmap. Previously, he was Head of Product at CatchApp. He also Co-Founded Assembly Networking and Assembly App, and was Deputy Head of the World Economic Forum’s Technology Pioneers Programme.

Sarah Lloyd Parry Square Background

Sarah Lloyd Parry

CMO

Sarah Lloyd Parry

CMO

With 20+ years’ enterprise experience, Sarah spearheads corporate marketing operations. Previously, she was VP Marketing EMEA for ServiceMax, fuelling five years of triple digit growth, culminating in GE Digital’s $1billion acquisition. She’s also worked for SAP, Vignette, NetApp and Nortel Networks.

Richard Cox Square Background

Richard Cox

VP Sales

Richard Cox

VP Sales

Richard leads Avora’s sales team. With more than 15 years’ experience working in technology, Richard has been supporting enterprises to fast-growing start-ups to strategically adopt innovative technologies, across industries such as Gaming, Telecoms, Retail, Government and Healthcare.

Alvin Chan Square Background

Alvin Chan

Solution Architect

Alvin Chan

Solution Architect

Alvin leads Avora’s Solution Architect team. Previously, he was part of Premier Inn’s strategy IT team, worked closely with The Met Office, and built the UK’s first climate change adaptation model, identifying more than £2bn in network investment savings.

Andrew Millet Square Background

Andrew Millet

Head of Customer Success

Andrew Millet

Head of Customer Success

Andrew oversees Avora’s Customer Success team. He began his career at E&Y, providing an array of services to Fortune 500 companies. He’s helped start-ups grow from seed investment through multiple funding rounds while leading Customer Experience and Customer Solutions teams.

Dave Burrells Square Background

Dave Burrells

Head of Operations

Dave Burrells

Head of Operations

As Head of Operations, Dave is responsible for strategic projects and Customer Success globally. He’s been involved with software development projects and product management for the last 14 years across multiple industries including, banking, finance, sales, telecoms and data analysis.

Peter Hutchinson Square Background

Peter Hutchinson

Customer Champion

Peter Hutchinson

Peter is an analytics expert, helping businesses drive data value. With a business consulting and digital marketing background, Peter helped scale and sell marketing analytics business, DC Storm. He previously held a BI and analytics leadership position at Rakuten Marketing.

Our Investors

Ed Lascelles Avora Investor

Ed Lascelles

Partner, AlbionVC

Ed Lascelles

Partner, AlbionVC

Ed heads up the technology team at Albion, focusing on software and disruptive tech services. He joined Albion in 2004 having started his career advising public companies during the .com boom.

Scott Sage Avora Investor

Scott Sage

Co Founder & Partner, Crane Venture Partners

Scott Sage

Co Founder & Partner, Crane Venture Partners

Scott co-founded Crane with a focus on tech companies across the UK and Europe. Previously, he was a Partner at DFJ Esprit, and spent time in research, finance, marketing and drummer roles.

Stephen Kelly Avora Investor

Stephen Kelly

Stephen Kelly

Director, Kimble

As one of the UK’s most successful serial CEOs and former HM Government COO, Stephen is a multi-award winning mentor, business person and topped the UK Tech 500 Power List.

Mark Pidgeon Avora Investor

Mark Pidgeon

Mark Pidgeon

VP Technical Services and Customer Success, Sumo Logic

Mark has 20+ years recruiting, developing and managing high-quality Customer Success and Technical Services teams. He’s held VP Customer Success roles at Coupa Software, Splunk and currently Sumo Logic, a Forbes 2019 Cloud 100 company.

David Carman Avora Investor

David Carman

David Carman

David Carman Advisory

David works globally with public and private companies at an operational and strategic level. He’s been President and CEO of leading businesses in the marketing, communications, service and technology sectors.

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New York Office

18 West 18th Street
New York
NY 10011
US

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London Office

38 Chancery Lane
London
WC2A 1EN
UK

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Romania Office

Central shop, 3rd floor
22-26 Regele Ferdinand Street
Cluj-Napoca
Romania

Latest News

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Careers & Culture

If you are interested in joining a visionary company with a purposeful mission to empower everyone in an organisation with data and insights.  If you want to work hard and have fun along the way with a great and very friendly and talented team, check out our open roles and/or get in touch.

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Talk to one of our team of data and analytics experts and get started with a free proof of value. Discover how Avora can help you and your business efficiently and powerfully unlock the potential of your data.

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Latest Case Study

HBO Latin America turned to Avora to improve affiliate broadcasters’ reporting and deliver a more impactful experience for their analysts and content curators to meet the demands of sustained growth in the region.

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