The tech giants want you in their ‘enterprise stack’ – almost at any cost. So much so, they are literally spending billions to make it happen in order to cross sell you other products or prevent their competitors from doing the same. The latest examples in the analytics arena are..
Say you develop a marketing and sales plan, implement it, then at the end of the year you’ve hit your numbers: great news! But do you have any real idea why those sales came through? Do you know which decisions paid off and which should be abandoned next year?
These are trends we expect to grow and significantly impact analytical strategy over the next several years.
Data and information are becoming more and more important for businesses. While it used to be that only real hi-tech giants like Google and Facebook were experts at consuming and leveraging data, that has changed...
Read the full case study on why eSynergy Solutions selected AVORA to help them better understand their data, accelerate growth and demonstrate ROI.